Thursday, December 23, 2010

The Best Adwords Campaign

Many businesses start their adventure with marketing their business online by setting up a Google Adwords account. For many people this represents no more than a dabble with the Internet in as cheap a way as it looks possible.

With the recession responsible for changing the way we think about advertising and expenditure it can seem like a cost effeective way of finding out how many people are searching and enquring about your products and services

However, as too many businesses have found out to their cost its more like a escalating addiction. Many people set a relatively low daily Adwords budget and then find that the fund has run out by 11am so they increase it. Often without any real regard for the results that have (or haven't) been achieved.

We have a range of pre-built and indexed sites for a vast array of business types in market specific areas and geographically targetted towns, counties and cities.

Put simply we build websites for a range of keywords that are searched in volume by the public. We then receive anything from hundreds to thousands of visitors to each site attracted by the accuracy of the search term they have selected and the page position of the website on Google.

We are website designers and search engine optimisers, we can make things happen on the Internet but we can't be all things to all men so we just can't help anyone calling for a taxi in Coventry or looking for a hairdresser in Basingstoke. That's where you come in!

The highest cost PPC Adwords on Google

Google's income based sponsored links have caught the imagination of a huge number of businesses during 2010. Fuelled by the desire to gain more online business how have these fared?

We asked a number of businesses about their experience of using Google's PPC Adwords campaign.

For many they have started off with a relatively low PPC cost for a particular keyword and then dramatically increased as the competition has seen the same market and started their own PPC campaign

With only ten listings for organic (natural) websites to be listed on page one of Google PPC can look like a quick cheap fix for anyone wanting to simply see what the Internet can add to their business.

At this point it's worth mentioning that every time your competitors click your sponsored link they are costing you money. We have a number of clients in competing areas that are raging a personal war on their competitors. The only real winners here are Google themselves.

We offer an alternative that delivers a complete five page website, already indexed and appearing on page one of Google. We offer these for rental on either a fixed monthly rate or a rate per unique visitor (not to be confused with PPC which is per click, not per unique visitor)

If you are paying a huge sum for your PPC campaign maybe it's worth talking to us about a better way of achieving online results.

Choosing one of our sites will give you access to traffic for your chosen market, targetted traffic of UK visitors looking for your product or service now.